There are just 10 'fundraising' days left in 2020.
There's a real and unique opportunity right now to raise funds that you wouldn’t be able to get at any other time of the year. And it needn't take much of your time.
What can really work right now - with the biggest gain - and in less time than it takes to run an email/social media/direct mail/telethon campaign is an idea called...
“Call a few of my biggest donors and ask for an additional end of year gift”
Here’s how it’s done:
For example, “To allow us to do XYZ, would you consider a year end gift of $XX,XXX?"
This could be to cover a specific project or to finish funding the 2020 budget. It should be upbeat, and should focus on the fact that their gift will give you a great kick-off to 2021.
As with all fundraising asks - Ask for a specific $ amount. Then be silent. Wait for them to answer.
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