A well-connected donor of ours once walked into a dinner, bumped into an acquaintance, and—armed with three crystal-clear sentences about our mosad—made a single introduction.
The connection seemed far-fetched, yet that ten-second exchange still got my foot in a very beneficial door—one that ultimately opened into a six-figure gift.
Eighty percent of the work was done—because that donor could capture what we do and who would care in a single breath.
Every donor you know is a gatekeeper to potential supporters—family, business partners, shul buddies, the cousin who sits on a foundation board.
Hand them a ready-made script, point them to the right people, and let them savor the nachas of the next scholarship or life-saving intervention they make happen.
Make it effortless, and they’ll happily carry your mission forward.
1. Who to Tell (one razor-sharp profile):
"Know any thirty-something Jewish nursing-home entrepreneurs—guys new to giving tzedakah who value projects that strengthen Jewish life downtown?”
Ultra-specific is deliberate: it flips the mental Rolodex in your donor’s head from hazy to focused, surfacing names you’d never reach on your own.
Got someone in mind? Great—hand them this four-line script:
2. What to Say (four sentences, no more):
"Hey [Name], have you heard of L’Chaim Center?
I’m a donor, and its founder, Rabbi Green, radiates contagious energy.
They host vibrant downtown Torah-learning nights that give secular young professionals their first real taste of Jewish life.
Would you be open to meeting Rabbi Green to see if the mission clicks for you?”
(Tweak the middle sentences to fit your own impact.)
Why Donors Will Actually Do It
- Low friction: You handed them the script.
- High satisfaction: They share in the mitzvah—and the social capital—of a new gift.
- Zero risk: It’s an introduction, not a solicitation.
Your Next Step
- Draft your own 4-line What to Say and single-sentence Who to Tell scripts.
- Send both to your three warmest donors with a friendly note: “If someone comes to mind, an intro would mean the world.”
- Watch hidden networks surface and do the heavy lifting for you.
B'hatzlacha,
Avraham
Copyright © 2025 Avraham Lewis & Co.